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Choosing a Network
Marketing company with the right DNA, Vision, Seasoned Ownership in MLM, plus ownership that creates innovative products having the ability to be “opportunity creators” using new and innovative products; is very hard to find.Now, add to that puzzle the third component necessary in choosing the right opportunity in the Network Marketing business, Timing and Trends, the air begins to be very thin when it comes to the opportunity or company that you are going to spend your time, your resources and your hopes/dreams too.
Allow me to elaborate a bit on why Timing and Trends are important in your choosing the right opportunity when added to the prior 2 components listing in my blogs 1. Network Marketing: How to choose a Company 2. Products in a Network Marketing Company are Critical.
In real estate the three most important aspects of real estate are always coined “1. Location 2. Location 3. Location.” In business it could be said that three key components of business are: “1. Timing 2. Timing 3. Timing.” Whilst it is not the only thing, it is very important to be in front of timing and trends and not getting involved after the trend, product or service is popular. When it is popular, it is already too late. There are 6 primary trends in society today that are driving our industry, in my opinion.
1. Lifestyle Revolution
2. Self-Employement Revolution
3. Direct Buying Revolution
4. Social Media Revolution
5. Wellness Revolution (Anti-Drugs)
6. Going Global
Let’s look at these 6 quickly to explain why I believe Xango is positioned right in front of these 6 Powerful trends/timing aspects and why Xango is the right vehicle at the right time with the right trends pushing it ahead. (like walking on a moving sidewalk…you can move quicker with less resistance ilo swimming upstream)
1. Lifestyle Revolution: Creating a better lifestyle is a new focus. People are wanting to work when they want to work, where you want to work, with whom you want to work with and work as much as you would like.
2. Self-Employment Revolution: Robert Kiyosaki in his book, “Rich Dad Poor Dad” really brought to light how building an asset for yourself vs building someone Else’s dream (working a JOB) to the masses. The Job paradigm of going to school, get a good education, get a good job and your employer will take care of you is bologna. The realities of; right sized, down sized, re-engineered has effected millions and left many with no income, no benefits and no further opportunities.
3. Direct Buying Revolution: We no longer have 3 major TV channels to advertise to us. The advent of the Internet has given us instant information and access to “the world”. Wall Mart, Costco, Dell Computers, Ebay and others have changed our buying habits. We now know we can go direct and cut out expensive middleman expenses and end up with a product that is higher quality for equal to or better than “retail” prices. Madison Avenue is going nuts over this and the internet is winning. Buyer Education and word of mouth advertising is winning.
4. Social Media Revolution: Look at Facebook, Twitter and alike. People are connecting and person to person relationships are stronger than having a Sport Icon tell you to buy a particular golf club or anti-antiperspirant. We spend our time communicating via social media and less time in front of TV. Or, when we do watch TV it has been recorded and we “fast forward” through the commercials.
5. Wellness Revolution: A trillion dollar industry was born nearly a decade ago. We would rather do something all natural vs taking a drug. More and more consumers are taking personal responsibility for their own wellness ilo trying to find a cure. The best way to cure a disease it TO PREVENT IT!
6. Going Global: From the comfort of your own home, you can build an International business with the right Network Marketing Business. What else you going to do? Start a Toaster Manufacturing Business and outsource it in China? You can make more money, with less people in less time with Xango than any other Network Marketing Company.
In summary it is imperative to be associated with a company who knows what they are doing, seasoned in the Network Marketing Business, have a Network Marketing Business DNA, Have vision plus all those other items I discussed in my previous blogs on company. They must have products that are unique, exclusive, consumable, and something people want or are looking for appealing to the masses. Moreover, you must be involved with a company and product that appeals to the 6 key components of the significant trends/timing that affect our society today.
In my opinion and experience, Xango offers the opportunity to make more money, with less people, with less effort than any other Network Marketing company in the world today; in my humble opinion.


